KC New

Any competent business owner knows that marketing mistakes can be incredibly costly. From the missed opportunities that come with failing to reach your target audience to competitors muscle in on your market share and negatively impacting sales, marketing tactics that negatively impact how clearly you’re able to communicate your value to users can destroy brand … Read more

Oftentimes, marketing heads of digital agencies and media companies are seen tearing their hair out at the money they have spent outsourcing agencies to utterly no avail. There’s no denying that trusting an external agency with your ideas, money and resources can be quite daunting. It’s understandable that everyone wants to settle for nothing but … Read more

Integrated marketing combines multiple types of outreach tactics to most effectively reach a brand’s key audience at every phase of the customer journey. Integrated marketing includes branding, advertising, communications, digital marketing, and design. It’s all aspects of your marketing campaign integrated together into one cohesive unit. This strategy focuses on making your branding message consistent … Read more

As your business takes flight, you’ll begin growing quarter over quarter, year over year. That is until the day comes when you’ve either grown so fast you can’t keep up with customer demands and expectations or you’ve reached a growth plateau. Planning for future growth is crucial to your eCommerce livelihood. Today’s business owners have … Read more

If you’re looking to build a start-up from scratch and are wondering what your odds of being successful are – This is just the blog for you! We will be discussing what start-ups are, what are the different kinds of start-ups, important statistics you should be aware of before launching your start-up and what are … Read more